What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.
To create strategic and aesthetic value for brands, buildings and places.
To communicate a compelling story.

What do you see?
We see opportunity.

To look at the built environment from a fresh perspective.

Welcome to Endpoint

We are specialists in wayfinding and the translation of brands within the built environment.

We look at the built environment in a different way. A way that creates immense strategic and aesthetic value for clients.

Who we work with

We partner with client teams, developers, architects and the design and branding community. We've been working with Apple, John Lewis and Whitbread for over a decade.

What our clients say about us

"Endpoint has a level of service and an attention to detail that aligns with those of Apple - they combine innovation with creative technical solutions and help ensure that the Apple brand experience is implemented consistently. These guys have never let me down."

Bob Laughrea, Retail Development, Apple Inc.

"Endpoint has been assisting John Lewis with the design and procurement of our internal signs for years. We very much value the work they do as it ensures that we keep consistency and quality to the design and manufacture of our signage schemes."

Lisa Wells, Signage Design Manager, John Lewis Partnership

"Rebranding 500 sites in 6 months is extremely impressive as are the considerable cost savings Endpoint's processes have achieved. Our hotels have never looked better and Endpoint has played a pivotal role in making this happen."

Gerard Tempest, Marketing Director, Whitbread

"Endpoint partnered with us in delivering our new visual identity across all our bank branches, 500 offsite ATMs and many other brand touchpoints in just 90 days, and always provided pragmatic solutions to the more challenging applications."

Vikram Krishna, Head of Group Marketing, Emirates NBD

"If I was looking to rebrand HMC again from scratch I would make sure that we brought in Endpoint to work alongside the branding team much earlier."

Hamish Scott-Gale, Brand Director, Hamad Medical Corporation

"Endpoint engineered and implemented a comprehensive signage package throughout Land Securities' latest retail development - One New Change. Their level of professionalism and attention to detail ensured a visually stunning result. I would welcome the opportunity to work with Endpoint again, and would have no hesitation in recommending them to others."

Steve Rolley, Design Manager, Bovis Lend Lease UK

News + Views

  • Endpoint StellaMcCartney signage at night
    Stella McCartney, Tokyo – images revealed

    Endpoint is pleased to share images of its first retail site with high-end fashion brand, Stella McCartney, in Tokyo, Japan.

    Find out more » 11.11.2015
  • Endpoint2
    Endpoint rebrands – a new face, a new future

    Endpoint has a new face, and new meaning. Our new identity marks an exciting transition for us as we celebrate our 15th year of business.

    Find out more » 13.10.2015
  • 15-July-Hero-1225x620
    External branding is more than just a badge

    This month, Christian Lawson, our Director of Brand Implementation, shares his thoughts on branding in the built environment. He argues that brands can, and should, do more.

    Find out more » 15.7.2015
    Endpoint wins Deira Fish Market, Dubai

    Endpoint appointed as wayfinding consultant for Deira Fish Market by Investment Corporation of Dubai. We are creating the wayfinding strategy and will take the project through to detailed design.

    Find out more » 8.7.2015
  • 15-hero-June2-1225x620
    World Stadium Congress 2015 – Top 5 Takeaways

    Our Top 5 takeaways from the World Stadium Congress 2015 in Doha, Qatar and how wayfinding and ‘brand experience’ is being considered within sports stadium environments.

    Find out more » 15.6.2015
  • TransformMENA_v2-1234x620-1
    Triumph at the Transform MENA Awards 2015, Dubai

    Delighted to once again sponsor the 2015 Transform MENA Awards, we were out in force to celebrate the very best in rebranding excellence across the Middle East.

    Find out more » 3.6.2015