Lyne Kaddoumi

I am a multidisciplinary designer and creative strategist with a diverse background spanning architecture, urban design and innovation, graphic design, and art consulting. My design approach is both multi-faceted and human-centric, shaped by my educational journey at Tufts University, where I earned a double major in Architecture and Psychology, along with a minor in Entrepreneurship. I'm passionate about shaping human experiences within both physical and digital spaces, combining my curiosity about human behaviour and psychology with thoughtful design.

At Endpoint, I focus on creative concept design and strategy, ensuring that the needs of all stakeholders are considered. I translate client brands into unique, efficient, and human-centric design solutions.

During my free time, I express my imaginative thoughts through graphic design and photography. I love to travel and find inspiration in new cultures, environments, and people. I also enjoy psychology and spirituality reads, and always make time to stop by the latest local art galleries and exhibitions.