Mufaddal Husein

My journey to a career in Wayfinding has taken me through a diverse range of fields, from large-scale and bespoke manufacturing to creating dining experiences and food tours and even specialised architectural fabrication. These varied influences have shaped my approach to guiding people through built environments and creating engaging experiences that resonate with them.

I am always curious about the human condition, seeking to understand the psychology and habits that help us perceive spaces and interpret information. I believe our interpersonal interactions shape our daily lives, and I strive to enrich these moments with innovative strategies and thoughtful designs.

In my spare time, I love taking time out in nature, exploring the city, and attending cultural events and festivals. Food culture is a particular passion of mine; trying new cuisines and understanding the personal stories and traditions behind the flavours and dishes that make these meaningful to people.